When I started HONEY, I looked at myself through a critical lense, and I analysed firstly my strengths and challenges, and then what makes me happy and engaged. It became evident that my biggest value and offering was creating, networking and the development of people and businesses.
• to create a business that would ensure my future personal development and knowledge learning, and therefore retaining my
personal engagement
• to create a business that would help in the development of younger people and business
• to bring “relevence” and “freshness” to a tired industry, Retail Store Design and Construction.
HONEY is not only a business or a
brand, it is a LIFESTYLE. A lifestyle
of networking, forward-thinking and
pushing industry boundaries to
find innovative and cutting edge
responses for the Retail industry.
We provide 360° cutting-edge
solutions for Real Estate, Store
Design and Construction and
Facilities and Maintenance. It is my
vision to approach this with a
partnership concept, “holding the
hand of our retail clients on their
retail store journey, utilising
transparency, professional
knowledge and guidance.
FINANCIAL INVESTMENT STRATEGY
Our investment strategy focuses on a balanced portfolio approach, blending high-growth opportunities with stable, long-term assets. By leveraging deep market insights and risk analysis, we aim to maximize returns while safeguarding capital. Every financial move is guided by a commitment to sustainability, innovation, and measurable impact, ensuring value for investors today and tomorrow.
MARKET + COMPETITION ANALYSIS
Understanding the market is more than crunching numbers; it’s about identifying patterns, predicting trends, and evaluating competitors’ moves. Our analysis dives into consumer behavior, emerging technologies, and economic shifts to uncover actionable insights. By benchmarking against the competition, we empower our clients to carve out a competitive edge and anticipate challenges before they arise.
LOCATION SOURCING
Location is everything. Whether it’s for a retail flagship, residential development, or corporate headquarters, we combine local expertise with advanced analytics to identify prime spots. Our process considers accessibility, demographics, infrastructure, and future growth potential to ensure every chosen location aligns with strategic objectives and unlocks maximum value.
STORE CONCEPT
A store is more than a space; it’s an experience. Our concepts blend functionality with storytelling, creating environments that captivate customers and reflect your brand’s essence. From layout planning to visual merchandising, we design spaces that inspire, engage, and drive results, ensuring every detail serves a purpose.
ARCHITECTURAL DRAWINGS
Precision meets creativity in our architectural drawings. Each plan is a blueprint for innovation, meticulously crafted to bring ideas to life. From initial sketches to technical drawings, we provide the foundation for seamless construction, ensuring every dimension aligns with design and structural integrity.
PROJECT MANAGEMENT
Every successful project starts with a solid plan and unwavering execution. Our project management approach focuses on clear communication, efficient timelines, and quality control. From concept to completion, we coordinate every aspect, ensuring milestones are met and expectations are exceeded.
PROCUREMENT
From sourcing high-quality materials to managing supplier relationships, our procurement process is built on efficiency and trust. We prioritize cost-effectiveness without compromising quality, ensuring every element of your project is delivered on time and aligns with your vision.
STORE MAINTENANCE STRATEGY
A well-maintained store is a thriving store. Our maintenance strategy ensures your retail space remains functional, inviting, and aligned with brand standards. From routine upkeep to unexpected repairs, we prioritize efficiency, cost control, and minimal disruption, keeping your operations running smoothly while enhancing customer experience.
UTILITIES + SPECIAL PROJECTS
Managing utilities and executing special projects requires a tailored approach. We optimize energy usage, streamline infrastructure systems, and integrate innovative solutions to reduce costs and enhance sustainability. For unique projects, we bring together creative thinking and technical expertise to deliver results that exceed expectations.
PROSPECTIVE PLANNING
Looking ahead is key to staying ahead. Our prospective planning approach identifies growth opportunities, mitigates risks, and aligns long-term goals with actionable strategies. By analyzing future market trends and aligning resources, we position your business to adapt, innovate, and thrive in an ever-changing landscape.
In response to my desire to always scream “relevence and uniqueness” I have included three elements to influence the company based on science, algorithm and people:
• Neuroscience and Customer Experience
• Tech and Artificial Intelligence
• Scouting and Development of New Global Talent
HONEY’lution focusing on the practical side of the store opening, and ensuring to our clients the best network possible for the development of their retail store network. The world is full of smart, eager and fresh talent, and HONEY will go out and find it. We are focusing on young guys and girls that have exceptional skills that with out experience and industry knowledge, we can assist them to build businesses to feel our processes. Sometimes, all you need is someone to believe in you!
We have developed a 5P process to outime our intention;
PEOPLE; ensuring that they have the right people around them to support the business
PROCESS; environement scanning and strategy formation,
PRICE; development of business plans, external investor pitching
PERCEPTION; marketing and comms
PITCH; the final stage, getting them ready for the industry introduction
h’Ai HONEY is a division of the company that is focusing on TECH and Ai solutions for our business processes and also that of our industry. It is my vision to have TECH in our everyday TOOL-KIT to both speed up the timeline for new store openings, with giving an extra check of control. We are approaching this in 2 phases; Phase 1; we are utilizing programs that are “off the shelf” and readily available on the market. Phase 2; we have partner-shipped with some leading tech and programming companies to develop our own software that can be used for internal uses and also customized for our Retail clients.
The areas we believe we can effect with Ai include;
1. Development of store concepts and pop up
2. Implementation of store concept into white box locations
3. Creation of drawing sets, bill of quantities and tender documents
4. Production and construction schedules and foreseeing potential issues onsite and
5. Minotiring and maintenance of store operating systems, and general maintenance
6. Improve maintenance frequency with actual store data
7. Improving customer experience with actual store data
HONEY’cX is the intersection between science and customer experience. HONEY will understand how human behavior and brain patterns can influence the way we design store and improve customer experience. Specifically NEUROCIENCE teaches us how people process information, make decisions and experience emotions. By using these insights, we can create spaces that not only captivate the eye but also stimulate the mind. We can design store layouts that evoke positive emotions through lighting, color, and even the arrangement of product, since the studies prove that people are more likely to make purchases when they are in the positive emotional state. The customer journey is not just about moving though physical space – its a sensory experience. When we understand how the brain responds to certain triggers, like touch, sound, or visual patters, we can design environments that subtly guide shoppers toward engagement and buying process. INCORPORATING NEUROSIENCE into retail design allows us to craft environments that are intuitive, memorable, and ultimately profitable. It’s about creating a journey where customers feel comfortable, inspired, and connected with the brand. We believe the future of store design isn’t just aesthetic – its scientific.
